Monday, June 24, 2013


Saturday: Salt lake City

The billboard industry in Salt lake City would put Lady Bird Johnson into a whole new spat of legislative fury.

This market is an awesome and entertaining corridor for anyone with an inkling of advertising blood in them. I outright laughed at some of the creative. Good stuff. And after driving through, I can say this about Salt lake Cityites (or at least, this is what research must have “discovered”):

They fear addiction of any kind. Lots of ads for rehab and treatment joints.

Plastic surgery is, however, quite popular.

God is good (we all knew that).

They enjoy Disneyesque adventure parks for the whole family.

Everything about the town is wholesome. Even Greek Town is wholesome. Subtext: This is not Detroit or Chicago. Oh-Pah!

Refineries are cool places to live and meet friends.

Oh, and the other thing about this place? People drive crazy fast!  The speed limit vacillates between 65 in the city to 80mph in the country. And people do drive the limit. Truckers, too.

Another thing I have to confess I love about this area. The drivers are not passive aggressive. Someone wants to pass you, they do. Without the NW glare. It’s every man/woman for themselves on the road. No one tries to drive and give a morality lesson at the same time.  This is incredibly freeing and dangerous for anyone who grew up in Michigan.

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a writer's blog

a writer's blog